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SEO

Found at 2am, by the family doing the searching

Search engine optimization for treatment centers, behavioral health programs, clinics and dental practices. The technical work, the page structure and the content that earns the rankings.

Search Engine Optimization work by KhanWork

Most of the traffic a center will ever get comes from someone typing a problem into a search bar, usually on a phone, often at an hour when nobody is answering yours. SEO is the work that puts you in front of them: the technical condition of the site, the pages that exist and how they are structured, and content that answers the question better than the page currently ranking. We do it for treatment centers, behavioral health programs, clinics and dental practices, and we do it alongside whoever already runs your paid media. If you have an SEO agency you are happy with, keep them: we build the pages they can rank and stay out of their lane.

What this covers

Technical foundation

Crawlability, speed, Core Web Vitals, indexation, internal links, schema and the redirects a redesign needs, checked before launch rather than diagnosed after a drop.

Local search

Location pages with local schema, Google Business Profile alignment, and consistent details everywhere your center is listed, because a mismatch is what keeps you out of the map pack.

Page architecture

Level of care, conditions treated, insurance, services and provider pages, structured the way families and search engines both expect to find them.

Content that answers

The questions a family types before they call, answered directly and near the top of the page, written for a person deciding under pressure and reviewed by your clinical team.

Migrations without the drop

Redesigns lose rankings when the URLs move and nobody maps them. We keep the URL structure, redirect what has to change, and watch Search Console after launch.

Reporting that names the number

Rankings are a means, not the result. We report on calls, form submissions and insurance checks against the baseline recorded before launch.

How we run it

  1. Audit what is there

    When: At kickoff

    Search Console, the current rankings, the technical condition of the site, and what the centers competing with you already rank for. No work starts on a hunch.

  2. Fix the foundation

    When: Inside the first 14 business days

    Speed, crawl and indexation problems first, because content on a site that cannot be crawled properly is content nobody reads.

  3. Build the pages

    When: After launch, page by page

    The service, level-of-care and location pages the searches actually want, each answering its question directly and linked into the rest of the site.

  4. Publish and measure

    When: Weekly on Growth, read monthly

    A steady publishing cadence on Growth Partner, measured against the baseline, with the next month's work decided by what the numbers did.

The audit and the foundation fixes run inside the 14 business day build, counted from the day your content and assets land. Rankings keep their own schedule, usually months, so we report against the baseline every month instead of promising a date.

How every engagement runs

Tools we work in

Rank MathWordPressNext.jsGoogle Ads

Not a fit if

Better to hear it now than in month two. If one of these is you, this is the wrong buy, and we would rather say so than sell it.

  • You want a guaranteed number one ranking

    Nobody controls Google's results, and an agency that promises a position is selling something else. We commit to the work and to monthly reporting against your recorded baseline.

  • You need results this month

    Technical fixes can move things within weeks, but the rankings that bring admissions usually take months. If the census has to fill now, paid search is the faster lever, and SEO is the slower one that keeps working.

  • You want pages for cities you do not serve

    Location pages are for places where you have a facility. Pages built to rank in cities you do not serve mislead the family who lands on them, and Google's spam policies name pages targeted at cities that funnel users to one page as doorway abuse.

    Source: Google Search spam policies (opens in a new tab)

  • You want a second SEO agency on the same pages

    If you have an SEO agency you are happy with, keep them. Two vendors doing the same job on the same pages undo each other's work, so we build the pages they can rank and stay out of their lane.

Start smaller

You do not have to buy a partnership to find out whether you need one.

First step, free

The free funnel review

Send the page your traffic lands on. Within two business days Ali records a 3-minute video walking through it on a phone, the way a family arrives at it, names the three places it is losing inquiries, and adds the AI Visibility Snapshot. It is free, and no call is attached.

The review includes the AI Visibility Snapshot: who gets named when a family asks ChatGPT, Perplexity or Google AI for care in your city. It is a quick read on whether search is really your gap before you commit months of work to it.

What usually fits next

Growth Partner

$2,500 a month

Ongoing SEO runs inside Growth: the pages built one request at a time, a blog post a week, and the monthly AI visibility report, all read against the baseline recorded before launch.

Pause or cancel anytime.

What clients say when they think we're not looking

Screenshots and messages from real partnerships.

Cornerstone Healing Center

Multi-location rehab, Arizona

AMAZING as always! I've used Ali on many projects and have been so pleased with the results. The pages he's designed have increased conversions by 20%!!!

Susana Khai 11:55

Ali you're too nice Ali Shayan You should yell at me at some point 🤣🤣

Tae Kim, Founder, Aspire Mobility

Tae Kim

Founder, Aspire Mobility

Susana Khai

Susana Khai

Founder of Eden Digital

This guy always does a great job, like seriously! SO glad I found him. it's hard to find a good designer these days

Susana Khai

Susana Khai

Founder of Eden Digital

Amazing as always, not one single complaint.

Susana K., Founder of Eden

Susana K.

Founder of Eden

Tae Kim

Tae Kim

Founder of Aspire Mobility

I had a great experience working with Ali. He works super fast and is a great communicator. Would definitely recommend him and hire him again for another task.

Frequently asked questions

Ongoing SEO runs inside Growth Partner, alongside the site build, conversion testing and AI search visibility. Foundation Partner is $1,000 a month: a landing page built so search and AI engines can read it, an AI visibility snapshot at launch, then one new page a month. Growth Partner is $2,500 a month: the whole website, a blog post a week, the monthly AI visibility report and unlimited requests worked one at a time. Scale Partner is $5,000 a month: the same across every location, with an AI visibility report run for each city. Every tier is billed monthly in advance, with no minimum. Pause or cancel anytime. Agencies get the same tiers at 20 percent off, white label: $800, $2,000 and $4,000 a month. Hosting is not included in any tier: it is set up in your own account.

Let's look at your landing page together.

A 30-minute call with Ali. You bring the site, we bring the notes. No pitch until you ask for one.

Or start with the free funnel review

Trusted by treatment centers, clinics and the agencies that serve them

20%More conversions, Cornerstone
14Business days to launch
5Treatment centers served