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MARKETING

Get found in search, cited by AI, and clicked in the feed

One team for the ads, email, social, content and SEO behind a healthcare center. We make campaigns families click and pages AI assistants can cite.

Marketing work by KhanWork

Marketing is the service that keeps working after launch day. We plan and produce the ads, emails, social posts and content that carry your programs to the families looking for them, then tune the path they land in. That includes the newest channel: AI answers. When a parent asks ChatGPT or Google's AI results where to send her son, the answer names three or four centers, and we structure your pages so you can be one of them. It is the same work we delivered for Cornerstone Healing Center, whose ad, email and social creative we designed, and whose redesigned site converted 20 percent better.

What this covers

Ad creative and campaigns

Concepts and full sets for Google Ads and Meta, written and designed in-house, with enough variants to test honestly instead of betting on one hero visual, and claims kept inside what a treatment center is allowed to say.

Email design and campaigns

Campaign and follow-up emails designed to be read, not just delivered, built as reusable HubSpot templates with one measurable action per send and no protected health information in the body.

Social media design

Program launches, alumni milestones and campaign graphics on a publishing cadence, matched to each channel's format, so the feed stays active without your admissions team designing anything.

Content that carries the pitch

Page copy, articles and program content written to convert a family who is comparing centers at midnight: plain claims, specific proof, and a clear next step on every piece.

SEO and AI-search visibility

Technical and on-page SEO with RankMath, local search for near-me queries, plus content structured so ChatGPT, Perplexity and Google's AI results can quote you as the source rather than just rank you.

Funnels people finish

Admissions page to email to answered call, mapped as one path with a measurable step at each stage, so you know exactly where families drop off.

How we run it

  1. Audit what you have

    We start with your current channels: ads, list, feed and search presence. What is pulling weight stays, what is not gets rebuilt, and the gaps get named before anything ships.

  2. Pick channels and messages

    We choose the channels worth your budget and write the core messages for each: the claim, the proof behind it, and the action we want a family to take. Anything a clinical team needs to check, they check.

  3. Produce and launch

    Design and copy happen in-house: ad sets in Google Ads and Meta, emails in HubSpot, social templates, and SEO fixes through RankMath. You review everything before it goes live.

  4. Measure, then iterate

    Every campaign reports against the number it was built to move, calls and verified form submissions rather than impressions. Winners get more budget, losers get killed early, and the next cycle starts from evidence.

Tools we work in

What clients say when they think we're not looking

Screenshots and messages from real partnerships.

Cornerstone Healing Center

Multi-location rehab, Arizona

AMAZING as always! I've used Ali on many projects and have been so pleased with the results. The pages he's designed have increased conversions by 20%!!!

Susana Khai 11:55

Ali you're too nice Ali Shayan You should yell at me at some point 🤣🤣

Tae Kim, Founder, Aspire Mobility

Tae Kim

Founder, Aspire Mobility

Susana Khai

Susana Khai

Founder of Eden Digital

This guy always does a great job, like seriously! SO glad I found him. it's hard to find a good designer these days

Susana Khai

Susana Khai

Founder of Eden Digital

Amazing as always, not one single complaint.

Susana K., Founder of Eden

Susana K.

Founder of Eden

Tae Kim

Tae Kim

Founder of Aspire Mobility

I had a great experience working with Ali. He works super fast and is a great communicator. Would definitely recommend him and hire him again for an other task."

Frequently asked questions

Both. We design the creative and build the campaigns in Google Ads and Meta, because the two jobs fail when they are split: an ad concept only works if the targeting, format and landing page agree with it. For Cornerstone Healing Center we designed the ad, email and social creative behind their marketing, and the pages we redesigned for them lifted website conversions by 20 percent. Creative and distribution from one team is the whole point of the service.

Let's look at your admissions page together.

A 30-minute call with Ali. You bring the site, we bring the notes. No pitch until you ask for one.

Or start with the free funnel review

Trusted by treatment centers, clinics and the agencies that serve them

20%More conversions, Cornerstone
14Business days to launch
5Treatment centers served